The Difference between Originality and Plagiarism Essay

The Difference between Originality and Plagiarism - Essay Example Literature review is a must before we can put relevant description on the topic and research question. Our literature review should follow the concept of unity and coherence so that our discussion remains focused throughout. The description that we make out should be well structured and organized. These details are necessary for our analysis part. Analysis is a process systematically employed to arrive at certain deductions logically and scientifically. Description is like a foundation of the building on which whole construction of analysis rests. For a good and meaningful analysis, detailed but pertinent review and description is necessary. Data selection Data selection is an important part of correct analysis. Many scientific researches are not possible without a proper set of data available to researcher. Thus, data collection becomes an important part to steer meaningful research. Data collection becomes more important particularly when research has some quantitative measures to investigate. Depending upon the research question, data could be of either operational in nature such as inventory, cost, payroll, accounting or nonoperational types related to macroeconomic issues. Data also give us the information about past trend. The study of the past trend based on the available data can be extrapolated to give future indications and outcomes. Since the outcomes and results are derived from the collected data, it becomes even more important for us to remain double sure about the authenticity of data. Many marketing issues and strategies are based on several set of data that are collected across wide section of community, their buying behaviors, the demographics and many such factors. The data mining thus becomes important. Authentic data... In order to arrive at the conclusion whether US housing price has any correlation with unemployment rate, we need to have data revealing unemployment rate in last 10 years.Above data when studied in detail reveals a lot regarding some correlation between unemployment rate and housing prices. The U.S. housing price has been on rise since the year 2000 until 2007. The average price rise is found to be about 5% percent or more. The unemployment rate between 2000 and 2007 was hovering between 4 to 6 percent. This unemployment rate had no effect on the uptrend of housing price.  It is a well known fact that market moves up and down as per the demand and supply parameters. It is a fact that during the period a cheap credit was available to borrowers and that fueled the demand. Speculators did enter the market taking advantage of the easy availability of finance. Demand of the housing during the period was made of genuine consumers and speculators; however, as usual speculator’s so le objective is profiting from the deal and they are never long term holders of the commodity and they dump the good as soon as they see the first sign of weakness in the market. Once they became sellers supply increased manifold with demand reducing drastically. That is what happened in the housing market during 2008 and onwards when subprime mortgage crisis surfaced and everybody got in panicky.The whole event culminated into a crisis when economy took downturn and people started losing their jobs.

Organizational Cultural Audit and Gap Analysis Essay

Organizational Cultural Audit and Gap Analysis - Essay Example McDonald is among those giant companies which claim to be responsible for high ethical values but yet certain gaps may be identified. However they believe in bilateral communications with stakeholders and remain pretty successful to cover these gaps. Nevertheless certain gaps are frequently observed related to workplace conditions and animal wild welfare indeed. They, time to time, put enormous endeavors to create an environmental friendly image in front of the entire stake holders. The target approach reveals that they have to follow system growth avenues but it seems to be failed by the poor annual performance. One of the most important priorities of the company is to disguise the underlying gaps. Background of the Company McDonald’s is world’s most popular fast food retail chain. Its first outlet was inaugurated in 1955 in United States. When it was started for the very first time, nobody could even imagine that this business would grow so fast that the number of cha ins will cross the figure of 30,000 within 50 years. The basic strategy of outlets is franchising but it is a little bit different in UK. Around 30% of the outlets in UK are company owned while remaining is franchised traditionally. The new franchises being opened in UK are franchised rather than being in company ownership. McDonalds is growing geographically by leaps and bounds. The food courts concepts has remained enough abundant for the company by opening the new sites in smaller towns, road sides, amusement parks, river banks and sea side’s (Annual Report). Marketing Strategy of McDonald Vision of the company is related to providing the most efficient services amongst all of the fast food retailers in the world. The QSC&V approach can be observed in the organizational culture. This stands for Quality, Services, Cleanliness and Value. All these are expected to deliver in an exceptional way. They relate this with customer happiness by making them smile through unmatched se rvices and value addition. The value creation and adding more value in to the products and service packages is the key component of McDonald’s marketing strategies. The products, which are excessively valued and customer oriented, are the most popular in the name of McDonald’s throughout the burger market of the globe. Value strategy for pricing is addressed by presenting the products and services at relatively lower prices (Schein, 1985). Children are addressed by McDonald’s kids’ meals offerings such as happy meals or toy meals etc. There is a strong differentiation over the core offerings of the company. This aids Porter’s five forces model as this differentiation put barriers for new entrants in the market. These offerings may include Big Mac and Fries (Henriques and Valls, 2001). Environmental and Ethical Position The management reveals about ethical values of the company as they are more interested in truthfulness, integrity and honesty while carrying out the business operations. They have profound and diligent interest in presenting a picture of ethically concentrated company in front of the stakeholders of the company. They have set a boarder of expectations which is beyond the reality within their mission and vision statement. However the feasibility of mission statement is quite viable as compared to the stated vision. They have stated a number of ethical stances